The First Day of SXSW Music, 2014 Has Happened
Sometime I think the above picture from Fader Fort last year is the mantra of SXSW.
Every year SXSW music seems to get a little bit bigger. This year instead of starting slow and building to a peak, the festival started with a whallop. Coldplay and Imagine Dragons played at ACL Live as part of the iTunes festival, while Def Jam put on a milestone-marking show at Stubbs.